Top tips for a successful customer satisfaction survey


Monday 3rd October 2016

If you are planning a customer satisfaction survey here are some top tips to ensure success.

These tips are from Bsquared's experience in helping B2B clients make the most of the Voice of the Customer. Gathering insights and getting actionable...


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The wonder of customer insight


Friday 9th September 2016

How well do you really know your customers? This may help.

We have identified key touchpoints where you can gather customer insights - the trick is to make sure you are on top of them all.

Gathering information about your customers allows you to...


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How to get closer to your customers


Monday 25th July 2016

Do you have long term contracts with customers? Are you regularly monitoring the strength of your customer relationships? Do you regularly check that your customers are happy with your services? Do you know if your customers are confident in your...


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If you could sanity check your customer relationships - what should be at the top of your list?


Wednesday 13th July 2016

At Bsquared we believe in listening to your customers – customers are individuals and they like to be heard. Most people appreciate your taking the time to listen to what they have to say.

Here are a few pointers to what we think most...


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Our latest infographic: The Importance of Customer Loyalty


Thursday 20th August 2015

Success of a business today depends as much on the Customer Experience (CX) as on other business drivers. Increasing the loyalty of your customers brings many benefits and will ultimately improve business profitability. Our latest infographic...


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Seeking customer insight? Face-to-face reviews will give you in-depth knowledge that builds customer loyalty


Wednesday 29th July 2015

It's a simple fact that the more you know about your customers and what they need from you, the better you can provide for them. Giving them better service is the best way of improving customer loyalty – ultimately giving a more beneficial...


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Customer Loyalty in the Logistics Industry. Are you only as good as your last delivery?


Monday 29th June 2015

Bsquared account manager Susanne O’Connell was previously Customer Services Director for a global logistics company. Here she reflects on how customer loyalty can be crucial in a crisis.

In my experience, customers are rarely concerned...


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